5 pricing trends from the BoS Unconference

Posted by Sameer Gulati on Oct 8, 2019 11:17:00 AM

This year’s Business of Software conference featured an experimental Unconference session where attendees could choose topics to discuss and debate.

I led a discussion about moving beyond simple subscriptions. It definitely struck a nerve with the attendees and the conversations that ensued centered around a few emerging themes facing all businesses.

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Topics: billing, SaaS, Pricing, performance economy

Strategies to reduce churn through automated and manual communication

Posted by Eren Koont on May 13, 2019 12:39:00 PM

Sameer recently presented a pre-conference workshop at the Recurring Revenue Conference which brought together over 700 attendees from around the world to talk about scaling businesses. One of the important factors in building a sustainable B2B or B2C business is managing and reducing churn (when a customer partially or completely falls off their journey with you).

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Topics: SaaS, operations, recurring revenue, metrics, culture, startup, build vs buy, performance economy, churn

Insights that launched Ordway's business to new heights

Posted by Eren Koont on Apr 23, 2019 11:10:26 AM

Sameer Gulati recently shared insights on scaling a startup outside of Silicon Valley with the audience at the Tom Tom festival in Charlottesville, Virginia. He took the stage with Entrepreneur's Editor in Chief, Jason Feifer, Revolution's Rise of the Rest Seed Fund Partner, David Hall, and STORD's Co-founder and CEO Sean Henry

Throughout the panel discussion, Jason as moderator was able to explore the differences between East Coast and West Coast Venture Capital (traction vs potential). The four panelists also discussed how to prove product market fit during the early phase of an organization's life cycle, and what it means to scale a business outside of a major tech hub like New York City, Silicon Valley, or Boston.

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Topics: operations, Software, startup, performance economy

Performance Economy Spotlight #3. LevaData success based on efficiency gains

Posted by Eren Koont on Apr 11, 2019 1:37:00 PM

This series of blog posts is exploring companies in the emerging performance economy. Performance based pricing—also known as outcome-based pricing or results-based pricing—refers to a pricing model where the product is priced based on the customers’ expense reduction or revenue gained as a result of the adoption that product.

In the first two posts of this series, we covered performance-based pricing models that use revenue gained as the lever for shifts in pricing.

  • [24/7].ai leverages artificial intelligence and machine learning, combined with human intelligence, to create a personalized, predictive, and effortless customer experience.
  • Clerk.io helps companies drive sales by using artificial intelligence to power a personalized shopping experience, for every customer in their online store.

In performance economy spotlight #3, we’ll look at the other side of the performance-based pricing coin—using expense/cost reduction, rather than revenue gained, as a mechanism for setting customers’ price. What better industry to examine cost reduction than sourcing and procurement? LevaData stood out as an interesting company planting a flag deep into the performance economy.

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Topics: SaaS, operations, Pricing, Software, metrics, performance economy

Performance Economy Spotlight #2. Clerk.io

Posted by Eren Koont on Mar 15, 2019 2:07:00 PM

In the first of four posts exploring companies that are embracing the emerging performance economy we highlighted [24]7.ai. [24]7.ai is redefining the way companies interact with consumers by leveraging artificial intelligence and machine learning—and a performance-based pricing model—to deliver customer acquisition products and customer engagement products.

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Topics: Pricing, Software, metrics, performance economy

Performance Economy Spotlight #1. [24]7.ai

Posted by Eren Koont on Feb 22, 2019 10:38:00 AM

Over a series of four posts, we’ll explore companies that are embracing the emerging performance economy. Aligned incentives and transparency of metrics are key to performance-based pricing that fuels this new trend. Technology and software are allowing business leaders to share both upside and downside risk with their partners, customers, and vendors.

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Topics: Pricing, Software, automation, metrics, performance economy

Ordway’s top takeaways from SaaStr Annual 2019

Posted by Eren Koont on Feb 12, 2019 1:40:00 PM

SaaStr Annual 2019 was a little Burning Man, a little United Nations, and a lot of great ideas and sessions to help scale your business. Our team enjoyed networking, learning, and evangelizing how billing and revenue recognition can become a source of joy for businesses (not a hodgepodge of manual processes and disparate systems).

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Topics: billing, SaaS, operations, Pricing, startup, build vs buy, performance economy

Exploring the Performance Economy. Highlights from FiNext

Posted by Eren Koont on Jan 8, 2019 1:22:00 PM

Dive in to highlights from Sameer Gulati’s presentation at the recent FiNext conference. As Founder and CEO of Ordway, he shared his thoughts on the emerging performance economy and how smart automation can unleash company growth.

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Topics: billing, SaaS, automation, build vs buy, performance economy

 

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